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Last updated: December 5, 2025
These Terms of Service ("Terms," "Agreement") constitute a legally binding agreement between you ("User," "you," "your") and ZAR Media FZCO, trading as Yalla CRM ("Company," "we," "us," "our"), a Free Zone Company registered and operating in the United Arab Emirates under the applicable laws and regulations of the UAE.
By accessing, registering for, or using our WhatsApp Business Management Platform, mobile applications, websites, and related services (collectively, the "Services"), you acknowledge that you have read, understood, and agree to be bound by these Terms, our Privacy Policy, and any additional terms and conditions that may apply.
IF YOU DO NOT AGREE TO THESE TERMS, YOU MUST NOT ACCESS OR USE OUR SERVICES.
For the purposes of these Terms:
To use our Services, you must:
When creating an Account, you agree to:
We reserve the right to verify your identity and business credentials at any time. You agree to cooperate with our verification procedures, which may include providing copies of identification documents, business licenses, or other documentation required under UAE law.
Yalla CRM provides a customer relationship management platform that enables businesses to:
The specific features available to you depend on your Subscription plan. We reserve the right to modify, enhance, or discontinue any features with reasonable notice.
We offer various Subscription plans with different features, user limits, and pricing. The current plans and pricing are available on our website. You may upgrade or downgrade your Subscription at any time, with changes taking effect at the start of the next billing cycle.
We may offer a free trial period for new users. During the trial, you will have access to specified features. At the end of the trial period, your Account will automatically convert to a paid Subscription unless you cancel before the trial ends. We will notify you before any charges are applied.
By subscribing to our Services:
We reserve the right to modify our pricing with at least 30 days' advance notice. Price changes will take effect at the start of your next billing cycle. If you do not agree with a price change, you may cancel your Subscription before the new pricing takes effect.
If payment is not received within 7 days of the due date, we may suspend your access to the Services. Outstanding amounts may accrue interest at 1.5% per month or the maximum rate permitted by UAE law, whichever is lower. We reserve the right to engage collection agencies and pursue legal remedies for unpaid amounts.
Refunds are handled as follows:
Refund requests should be submitted to billing@yallacrm.com with your Account details and reason for the request.
You may use the Services only for lawful business purposes in accordance with these Terms. You are responsible for ensuring that your use of the Services complies with all applicable laws, regulations, and industry standards.
You agree NOT to use the Services to:
When using our messaging features, you must:
You retain all ownership rights to Customer Data you submit through the Services. We claim no ownership over your Customer Data.
By using the Services, you grant us a limited, non-exclusive, worldwide license to access, process, store, and transmit Customer Data solely for the purpose of providing the Services and as otherwise described in our Privacy Policy.
You are responsible for:
For processing of personal data covered by UAE PDPL, our Data Processing Agreement (available upon request) forms part of these Terms. The DPA sets out the parties' obligations regarding data processing, security measures, and international transfers.
Our Services integrate with WhatsApp, Instagram, and Facebook (collectively, "Meta Services"). By using these integrations:
We may use third-party service providers to deliver certain features. Your use of such features may be subject to additional terms from those providers. We are not liable for the actions, products, or services of third-party providers.
If you access our APIs, you agree to our API Terms of Use (available separately) and accept rate limits, usage restrictions, and technical requirements we may impose.
The Services, including all software, algorithms, designs, text, graphics, logos, icons, images, audio clips, and data compilations, are owned by or licensed to Yalla CRM and are protected by UAE and international intellectual property laws. All rights not expressly granted are reserved.
Subject to these Terms, we grant you a limited, non-exclusive, non-transferable, revocable license to access and use the Services for your internal business purposes during the Subscription term. You may not sublicense, sell, resell, or otherwise transfer this license.
You may not:
If you provide suggestions, ideas, or feedback about the Services ("Feedback"), you grant us a perpetual, irrevocable, worldwide, royalty-free license to use, modify, and incorporate such Feedback without any obligation to you.
"Confidential Information" means any non-public information disclosed by one party to the other that is designated as confidential or should reasonably be understood to be confidential given the nature of the information.
Each party agrees to:
These obligations do not apply to information that is publicly available, independently developed, rightfully received from third parties, or required to be disclosed by law (provided that prior notice is given where legally permitted).
We strive to maintain 99.9% uptime for our Services, excluding scheduled maintenance and circumstances beyond our control. We do not guarantee uninterrupted access and shall not be liable for any downtime or service interruptions.
We may perform scheduled maintenance during off-peak hours with at least 24 hours' advance notice when possible. Emergency maintenance may be performed without notice when necessary to protect the integrity or security of the Services.
Support is provided according to your Subscription plan. Standard support is available during UAE business hours (Sunday-Thursday, 9 AM-6 PM GST). Premium support plans may include extended hours, priority response, and dedicated account management.
We reserve the right to modify, update, or discontinue any aspect of the Services at any time. For material changes that negatively affect your use, we will provide at least 30 days' notice. If you do not agree with material changes, you may terminate your Subscription.
These Terms commence when you create an Account or begin using the Services and continue until terminated. Your Subscription term is specified in your order and will automatically renew for successive periods unless cancelled before the renewal date.
You may terminate your Subscription at any time by providing notice through your Account settings or by contacting support@yallacrm.com. Termination will be effective at the end of your current billing period. No refunds will be provided for unused portions of prepaid Subscriptions except as stated in Section 5.6.
We may suspend or terminate your Account immediately, without prior notice, if:
Upon termination:
THE SERVICES ARE PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, EITHER EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, AND NON-INFRINGEMENT.
We do not warrant or guarantee that:
We are not responsible for the availability, accuracy, or reliability of WhatsApp, Instagram, Facebook, or any other third-party services. Changes to third-party platforms may affect our Services, and we shall not be liable for any resulting issues.
TO THE MAXIMUM EXTENT PERMITTED BY UAE LAW, IN NO EVENT SHALL YALLA CRM, ITS DIRECTORS, OFFICERS, EMPLOYEES, AGENTS, OR AFFILIATES BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, PUNITIVE, OR EXEMPLARY DAMAGES, INCLUDING BUT NOT LIMITED TO DAMAGES FOR LOSS OF PROFITS, GOODWILL, USE, DATA, OR OTHER INTANGIBLE LOSSES, REGARDLESS OF WHETHER WE HAVE BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.
OUR TOTAL CUMULATIVE LIABILITY TO YOU FOR ALL CLAIMS ARISING FROM OR RELATED TO THESE TERMS OR THE SERVICES SHALL NOT EXCEED THE GREATER OF: (A) THE AMOUNT YOU PAID US IN THE TWELVE (12) MONTHS PRECEDING THE CLAIM, OR (B) ONE THOUSAND UAE DIRHAMS (AED 1,000).
The limitations in this section do not apply to: (a) liability arising from fraud, gross negligence, or willful misconduct; (b) your breach of Section 6 (Acceptable Use Policy); (c) your indemnification obligations; or (d) any liability that cannot be excluded under UAE law.
You agree to indemnify, defend, and hold harmless Yalla CRM and its officers, directors, employees, agents, affiliates, successors, and assigns from and against any and all claims, damages, losses, liabilities, costs, and expenses (including reasonable legal fees) arising from or related to:
We will promptly notify you of any such claim and cooperate with your defense. You may not settle any claim without our prior written consent if the settlement would require us to admit liability or pay any amount.
These Terms shall be governed by and construed in accordance with the laws of the United Arab Emirates, including but not limited to UAE Federal Civil Transactions Law (Federal Law No. 5 of 1985), UAE Commercial Transactions Law (Federal Law No. 18 of 1993), and other applicable UAE federal laws, without regard to conflict of law principles.
Any dispute arising from or relating to these Terms or the Services shall be resolved as follows:
Notwithstanding the above, either party may seek injunctive or other equitable relief in the courts of Dubai, UAE, to prevent imminent or ongoing harm. The parties irrevocably submit to the exclusive jurisdiction of the Dubai Courts for such matters.
You agree that any dispute resolution proceedings will be conducted only on an individual basis and not in a class, consolidated, or representative action. If this waiver is found unenforceable, the parties agree that the entire arbitration agreement shall be void.
These Terms, together with our Privacy Policy, Data Processing Agreement (if applicable), and any additional terms for specific features, constitute the entire agreement between you and Yalla CRM regarding the Services and supersede all prior agreements and understandings.
We may modify these Terms at any time by posting the revised Terms on our website. Material changes will be notified via email or through the Services at least 30 days before taking effect. Your continued use of the Services after changes become effective constitutes acceptance of the modified Terms.
If any provision of these Terms is held to be invalid, illegal, or unenforceable under UAE law, the remaining provisions shall continue in full force and effect. The invalid provision shall be modified to the minimum extent necessary to make it valid and enforceable while preserving the parties' original intent.
Our failure to enforce any right or provision of these Terms shall not constitute a waiver of that right or provision. Any waiver must be in writing and signed by an authorized representative of Yalla CRM.
You may not assign or transfer these Terms or your rights hereunder without our prior written consent. We may assign these Terms without restriction. Any attempted assignment in violation of this section shall be null and void.
Neither party shall be liable for any failure or delay in performance due to causes beyond their reasonable control, including but not limited to acts of God, natural disasters, war, terrorism, riots, government actions, power failures, internet disruptions, or pandemics.
All notices under these Terms shall be in writing and delivered by email, registered mail, or courier. Notices to us should be sent to legal@yallacrm.com or our registered address. Notices to you will be sent to the email address associated with your Account.
These Terms are provided in English. In the event of any conflict between the English version and any translation, the English version shall prevail.
The parties are independent contractors. Nothing in these Terms creates a partnership, joint venture, agency, or employment relationship between the parties.
You agree to comply with all applicable export control laws and regulations, including UAE export regulations and any applicable international sanctions.
If you have any questions about these Terms or need to contact us, please reach out through the following channels:
General Inquiries:
Email: info@yallacrm.com
Legal Department:
Email: legal@yallacrm.com
Customer Support:
Email: support@yallacrm.com
Billing Inquiries:
Email: billing@yallacrm.com
Registered Address:
ZAR Media FZCO (trading as Yalla CRM)
Dubai, United Arab Emirates
BY CLICKING "I AGREE," CREATING AN ACCOUNT, OR USING OUR SERVICES, YOU ACKNOWLEDGE THAT YOU HAVE READ, UNDERSTOOD, AND AGREE TO BE BOUND BY THESE TERMS OF SERVICE. IF YOU ARE ENTERING INTO THESE TERMS ON BEHALF OF A COMPANY OR OTHER LEGAL ENTITY, YOU REPRESENT THAT YOU HAVE THE AUTHORITY TO BIND SUCH ENTITY TO THESE TERMS.